Supporting Marketers

Any company which earns its living over the internet, from major diversified portals to video content specialists, needs to know how customers will be able to access their services today and how that will change in future. They use Point Topic’s coverage data for everything from high-level business planning to saving money on door-drops.

Any company which earns its living over the internet, from major diversified portals to video content specialists, needs to know:

• How will customers access our services?

• How and where should we market to them?

• How do we provide them with the best possible experience?

How Point Topic can help

In Europe we have detailed broadband data from the postcode up. We can help you target your online and offline exposure to consumers depending on the availability of broadband services.

Globally we can help too.

• Global Broadband Statistics – how big is the online audience? What proportion are you reaching and where? How is it changing over time? Our globally recognised and utilised statistics service, all online with sources, tables, data and downloads at the click of a button can tell you.

• Broadband Operators and Tariffs – from regularly updated country overviews, to detailed operator profiles and in depth tariff data we give you, at the click of the mouse, access to hundreds of profiles and thousands of tariff details. We also record all their marketing deals, their content tie ups and their partners overall all fully sourced so you can really dig into the data.