Online gambling is a major activity on the internet. In some (but not all) countries, gamblers can play poker, place bets on horses or football, have a game of bingo or play roulette at a virtual casino. Revenues are significant. For example, the PartyGaming brand reported average gross daily revenues of $1.6 million in the eight weeks to 25 August 2008.
But online gambling is not legal in all territories. This regulatory situation partly reflects the complex situation of regulation that relates to ‘‘traditional’’ gambling. No online gambling at all is permitted in China. In the US, banks are not permitted to handle payments to or receipts from online gambling operations, with the exception of a few types of games.
This profile explains what is happening now in online gambling, examines the market size in revenue terms and discusses the opportunities for key players.
Regulation The US passed the Unlawful Internet Gambling Enforcement Act (UIGEA) in 2006. This federal law means that US companies are not allowed to offer gambling other than fantasy sports, lotteries and horse and harness racing. Publicly listed companies in London also stopped signing US customers to their poker and casino sites.
Offshore jurisdictions Costa Rica is home to more online gambling operations than any other territory. Gamblers need reassurance that their money is safeguarded and that casinos are being operated fairly
Free trade In the Placanica case, the European Court of Justice ruled that Italy cannot use criminal law to prevent companies based in another European Union (EU) country from taking bets from Italians. Similarly, Antigua has appealed via the World Trade Organisation (WTO) about the unfairness of US legislation.
Big internet players like Yahoo entering the market Companies with a large internet presence, such as Yahoo.co.uk, can open a poker site or casino site, and this creates uncertainty about the long-term viability of gambling-only sites.
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