Global IPTV subscriber numbers – Q2 2014

Strongest quarterly growth for over a year with Spanish market particularly buoyant

Point Topic tracks the take-up of IPTV subscription services across the globe every quarter. This report looks at the latest growth trends up to the end of Q2 2014.

Global IPTV growth and net additions

The second quarter of 2014 saw global IPTV subscriptions rise to 106m. Quarterly net additions stood at 4.81m, the highest quarterly increase since Q1 2013. China, given the vast size of its market, not surprisingly accounted for the bulk of the new additions. Spain also deserves special mention where the market grew by 60% in one quarter, largely due to new customers for Moviestar’s enhanced sports coverage packages.

We must point out that this report only includes television services purchased from broadband operators, often as part of a package with other services. OTT operators such as Netflix as well as terrestrial cable and TV services are not included in this report.

IPTV subscribers and growth to Q2 2014Figure 1: Global IPTV subscriber numbers and growth to Q2 2014. Source – Point Topic


IPTV market share by global region

The Asia- East region continues to dominant the IPTV landscape.  The region consistently has more net additions than anywhere else so the large market share will undoubtedly continue for some time to come. Subscriber numbers for OTT video services are not included in this report but their presence provides strong competition, particularly in the North American and European regions.

IPTV market shares by global region in Q2 2014Figure 2: IPTV market shares by global region in Q2 2014. Source – Point Topic


Top 10 IPTV countries

There have been no changes since the last quarter to the  countries featured in the IPTV top 10 list or the order in which they are placed. China has further consolidated its already unassailable lead and now boasts 34.8m subscribers. Spain , despite impressive quarterly growth of 60%, is still a few positions away from a place in the top 10.


Top 10 IPTV countries in Q2 2014 Figure 3: Top 10 IPTV countries in Q2 2014. Source – Point Topic

Get access to the data used in this report

The data used in this report is taken from Point Topic’s Global Broadband Statistics service which includes more detailed subscriber numbers at both country and operator level. Please telephone +44 (0)20 3301 3303 or e-mail for more details.

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