The Netherlands broadband market: availability, take-up, and pricing

Point Topic has published the latest Netherlands broadband market data

In this free report, we provide an overview of the broadband market in the Netherlands up to Q2 2020.

Broadband take-up in The Netherlands

There were 7.5 million fixed broadband subscribers in The Netherlands at the end of Q2 2020. The annual growth rate stood at 0.6%, while population penetration reached 43.6%.

Figure 1: Broadband subscriber numbers, growth and penetration in The Netherlands to Q2 2020. Source: Point Topic.

Netherlands broadband subscriber growth in the regional context

The annual growth of the Dutch fixed broadband market in Q2 2020 was the lowest compared to all regional averages (Table 1). The penetration of fixed broadband in the country is at its maximum, so growth in the fixed broadband take-up is expected to stagnate and start falling as 5G broadband becomes widely available.

Table 1. Growth of fixed broadband subscribers in The Netherlands in the context of regional growth (Q2 2020). Source: Point Topic.

Netherlands ISP market shares

The fixed broadband market in the country is dominated by two providers – Ziggo with a 45% market share and the incumbent KPN with 42%. The third placed T-Mobile serves 8% of the Dutch fixed broadband subscribers (Q2 2020).

Figure 2. Netherlands ISP market shares, Q2 2020. Source: Point Topic.

Broadband coverage in The Netherlands

Docsis is the most widely available NGA[1] broadband technology in The Netherlands, while FTTP is also growing fast as major providers are investing in the fibre infrastructure. VDSL coverage meanwhile has been declining as the operators are upgrading their networks to direct fibre.

Table 2. Evolution of fixed broadband coverage in The Netherlands, % of households. Source: Point Topic.

There is still a lot of potential for NGA based broadband subscriber growth in The Netherlands. However, with overall fixed broadband penetration among households standing at 100% as of Q2 2020, different broadband technology platforms will have to compete for the same customers.

Figure 3. Change in FTTP take-up and availability in The Netherlands (% of households). Source: Point Topic.

Figure 4. Change in Docsis based cable broadband take-up and availability in The Netherlands (% of households). Source: Point Topic.

Figure 5. Evolution of fixed broadband subscriptions and availability in The Netherlands (% of households). Source: Point Topic.

Broadband pricing and speed trends in The Netherlands

Given the increasing availability of gigabit broadband tariffs, especially on FTTP and Docsis, the average download speed in The Netherlands tripled between 2012 and 2020. Over the same period, the average monthly price of fixed broadband has risen by 6%.

Figure 6. Evolution of residential fixed broadband subscription and downstream speed in The Netherlands, 2012-2020. (Residential standalone and bundled broadband tariffs). Source: Point Topic.

At the same time, broadband tariffs vary significantly depending on the technology and downstream bandwidth.

Figure 7. Residential standalone broadband tariffs by technology, The Netherlands, Q2 2020. Source: Point Topic.

Figure 8. Residential bundled broadband tariffs by technology, The Netherlands, Q2 2020. Source: Point Topic.

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This sample report combines datasets from Point Topic’s Global Broadband Statistics, Broadband Operators and Tariffs, and European Broadband Markets services. Subscribers to these services have access to most recent detailed data on The Netherlands and more than 100 other countries. Call us on +44 (0)20 3301 3303 or e-mail [email protected] for more details.

[1] Next generation access